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Janie has a 20 year relationship with Lancaster University Management School as a graduate, supplier and business owner on LEAD and The Lancashire Forum.

She has built her reputation as an early adopter and likes to be ahead of the curve. She embraced the the dotcom boom launching the first social media technology in UK and Europe before moving on to hone her skills with mobile content and campaigns for the likes of Diageo and Warner Bros.

Janie is rightly proud of her achievements; “ My journey to becoming a leading entrepreneur has been colourful and varied, and given me the experience I needed to run a successful creative agency. I have had a film script optioned by 20th Century Fox, helped to set up radio stations in Lancaster and Belfast, and headed up a number of marketing agencies – all the time building my reputation as a multi-platform marketing expert.”

Ricardo Zozimo from LUMS “Entrepreneurs are the stars of our community. We need them inside the School to keep every programme and every piece of research sharp with insights from the frontline of business. And in return, entrepreneurs have the kudos of being part of LUMS, the chance to access new ideas and grow their networks with peers, world-class academics and students across the management school – and the University.”

“I am absolutely thrilled to cement my long relationship with Lancaster University with this appointment. And, I can’t wait to get started.” enthuses Janie.